SKIMS, 2019

Skims is Kim Kardashian’s clothing and shapewear brand. We were asked by Ye to come up with a name and logo.

Sergey came up with the name, Vadik proposed a direction, I designed the initial mark, Ye changed the “M,” and I finished the logo while it was on the table for final review with legal.


Responsibilities

Brand identity, lettering, 3D visualization