YEEZY, 2018—2022

Yeezy is the fashion project of world-renowned artist, Ye, formerly known as Kanye West. Ye’s vision for the company’s endeavors is to create products that balance emotional want with utilitarian need.

I designed a tire and a Bitcoin wallet for Ye. Both products represent a different kind of humanity: a civilization without society.

“My home is just when my daughter FaceTimes me... it's this idea, this monk lifestyle. Being homeless on purpose. That's my vision on life. To not even have a house. But to have a place in every city.” — Ye West


Responsibilities

Industrial design, 3D modeling/visualization, prototyping, G-code preparation for CNC tool path, material stress simulations